While the NCAA made the term March Madness famous, wineries experience a different kind of early spring craziness. In many ways it is the calm before the storm.
Wineries are also ordering glass and labels for the mid spring bottlings to meet their sales projections all the while keeping an eye on the vineyard hoping the odd warm day here and there doesn’t wake the buds too soon. An early bud break followed by a hard frost can decimate a vineyard and ruin a vintage.
Here at the Club we take out all of our festival equipment and do a little bit of triage. The pop up tent that became a kite at a festival last year likely will need to be replaced. Are the banners bright enough to catch attention? Some of the questions seem out of place butas we run to cover an average of two festivals a weekend, we need to know our ambassadors have all they need to make the right impression.
The Virginia Wine Expo was great fun last weekend. With over 60 wineries participating, this event gives us the opportunity to taste wines we might not have ever found. Last year we tasted Chestnut Oak at the Expo and later featured it in the sweet wine club.
I am amazed how contagiously hopeful Spring makes me. Whether it is the grapebud pressing against the skin or a George Mason style Cinderella story in the NCAA basketball tournament, Spring is a time where the future is terribly bright and it is just around the corner.
Neil Williamson, Editor Virginia Wine Journal, Chairman, VAWC Tasting Panel